Product Manager HQ
I share how B2B product analytics is different from B2C product analytics, and why that makes B2B product analytics much more difficult. I then discuss how to account for the nuances of each situation as part of B2B product analytics.
Clement Kao is a Co-Founder at Product Manager HQ, a community dedicated to providing career advice for aspiring product managers and experienced product managers. He’s written 60+ best practice articles and has been a featured speaker and writer for more than 40 different organizations. Outside of Product Manager HQ, Clement is also a Product Manager at Blend, a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance.